With more than 105,525 newspapers in the marketplace and an estimated readership at 364,000/ week, PW is Pennsylvanias largest circulated weekly newspaper. The strategic distribution network of nearly 2,000 distribution points delivers a highly-targeted audience of young, active, well-educated adults.The young, active, upwardly mobile readers of PW have an affinity for shopping. With an average household income of $59,948 they also have buying power.The Philadelphia Weekly is in the Philadelphia, PA DMA. The Philadelphia Weekly offers ROP and insert advertising opportunities in its daily circulation. It is a tabloid format alternative news weekly. Echo Media has direct relationships with over 7,500 newspapers providing tremendous local coverage.