The Louisa Big Sandy News is located in Louisa, KY but is in the Charleston-Huntington, WV DMA. The Louisa Big Sandy News offers ROP and insert advertising opportunities in its daily circulation. This paper also offers total market coverage (TMC) through a non-subscriber distribution. The TMC is called the Tri-Rivers Advertiser. Echo Media has direct relationships with over 7,500 newspapers providing tremendous local coverage.