The Sun City Daily News-Sun is in the Phoenix, AZ DMA. Daily News-Sun is distributed Monday, Wednesday, Thursday, Friday, and Saturday. It covers 20,500 households in the retirement communities of Sun City and Sun City West. Its Tuesday Total Market Coverage covers 52,000 Households in the retirement communities of Sun City and Sun City West. The Daily News-Sun reaches one of the most dynamic and growing markets in the country¦the active retirees of the Metropolitan Phoenix Northwest Valley. Daily News-Sun readers are a part of a segment of society that is growing every year. As Babyboomers age and retire they are looking for lifestyle choices from where to live to how to best utilize their retirement incomes to recreational availability. The Daily News-Sun is one of the largest circulated daily newspapers targeted at this growing and influential population within the two of the four top wealthiest zip codes in Arizona (Sun City West and Sun City). Median age is 75 years.The Sun City Daily News-Sun offers ROP and insert advertising opportunities in its daily circulation. This paper also offers total market coverage (TMC) through a non-subscriber distribution. Echo Media has direct relationships with over 7,500 newspapers providing tremendous local coverage.