The Columbus Dispatch is the number one source of information in central Ohio and the only daily newspaper serving all of the Columbus, Ohio metropolitan market. Its success in attracting readers is reflected in the high level of household penetration throughout the market. Among the top 50 newspapers nationwide, The Dispatch ranks among the leaders of the nations largest newspapers in both weekday and Sunday penetration of homes according to the Audit Bureau of Circulations. The Columbus Dispatch is committed to providing the most accurate, timely and in-depth news and information to the Columbus, Ohio metro area. It reflects the spirit of the community with a commitment to excellence that not only extends to the writing, editing and photography but also the readability and look of the product. The Columbus Dispatch is in the Columbus, OH DMA. The Columbus Dispatch offers ROP and insert advertising opportunities in its daily and Sunday circulation. Echo Media has direct relationships with over 7,500 newspapers providing tremendous local coverage.Average number of inserts in Sunday paper 40.