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The Audience Group 03/16/2009
Internationally acclaimed as one of the Country’s most innovative professional theatre companies, Actors Theatre presents a diverse range of classical and contemporary works in over 500 performances during its 35-week season. Many of the world’s most talented theatre artists are attracted to its stages. The Audience Group offers advertisers the opportunity to play center stage to a captive audience of regional music lovers, dance enthusiasts and theatre-goers (80% of whom take their Audience booklet home for sharing and referral*). Advertisers can reach these artists, and the consumers who come to see them, through three publications: Audience Louisville Ballet, Audience Louisville Orchestra and Actors Theatre of Louisville Audience Program. Actors Theatre is a separate program guide for Actors of Louisville productions. The Louisville Orchestra offers several series designed to please the musical palates of all ages and sensibilities. The Louisville Ballet draws a devoted audience of nearly 60,000 each year coming to see the classical and edgy contemporary works displayed.
*Source: The Audience Group readership survey
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