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Natural Home Targets Value-Driven Consumers 06/24/2009
As the only home and lifestyle magazine with a healthy, green focus, Natural Home has been consistently named among the top ten Lifestyles of Health and Sustainability (LOHAS) magazines. Its readers fit the profile of the $230 billion LOHAS market; a psychographic category that defines an exploding market of value-driven consumers who buy based on environmental and social issues, and influence others to do the same. Echo Media can help you reach value-driven consumers through Natural Home and similarly targeted publications. Source: 2006 Subscriber Study, Signet Research
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