American Cheerleader magazine is the leading publication targeting cheerleaders. With 1.4 million readers between the ages of 12 and 17, American Cheerleader speaks to the needs of this significant group of consumers who are passionately dedicated to their activity. American Cheerleader provides information to help readers excel - both athletically and academically - and to be great citizens. Plus, American Cheerleader encourages self-esteem, which is so important for today's youth.