A large portion of the community today is of the 55 plus age group. The Altoona Mirror has designed a monthly publication for advertisers to target this audience and provide valuable information to that age group. The first Monday of each month is reserved for the Senior Mirror. This is a great opportunity to advertise your discount programs, services offered for the mature citizens, travel programs, health fairs, beauty tips, restaurant specials, grocery days and the list goes on and on.The Altoona Mirror - Seniors Mirror is in the Johnstown - Altoona, PA DMA. The Altoona Seniors Mirror offers ROP and insert advertising opportunities in its monthly circulation. It contains local and national features about mature living. Echo Media has direct relationships with over 7,500 newspapers providing tremendous local coverage.