Once know as the Gillespie County News, the paper was founded in 1888 and was actually published briefly in the tiny community of Willow City before being moved to Fredericksburg. The name changed to Fredericksburg Standard in 1907 and the paper was purchased in 1915 by Fredericksburg Publishing Company, the corporation that still owns it today.The Fredericksburg Standard - Radio Post is in the San Antonio, TX DMA. The Fredericksburg Standard/Radio Post offers ROP and insert advertising opportunities in its weekly circulation. Echo Media has direct relationships with over 7,500 newspapers providing tremendous local coverage.