Informacion - Houston is in the Houston, TX DMA. This is a paid Spanish language newspaper. The La Informacion - Houston offers ROP and insert advertising opportunities in its weekly circulation. La Informacion Spanish language weekly newspaper was originated in 1979. It has one of the largest distributions through subscriptions, newspaper racks and boxes. La Informacion is an informative newspaper that offers local, national and international news to all Hispanics from Mexico, South America, and Central America with offices in Houston, Miami, and New York.
Houston's Hispanic population is growing at a rate of five times faster than any other minority group in the United States. Hispanics prefer ads and information presented to them in Spanish. La Informacion boasts: Over 700 high traffic quality points of distribution in the greater Houston Area, Circulation by subscription. Like the Chronicle, High traffic, retail outlets like grocery stores, etc., 96% to 99% absorption of its circulation.
Echo Media works directly with a large number of market-specific Spanish language newspapers, as well as national level Spanish language publications.