CityReach Latino is a hybrid that combines the flexibility of broadcast and the impact of outdoor. It is a national network of rolling Smart Boards serving the Top 11 US Hispanic markets. Smart Boards allow you to Day-Part and Map-Part your message like broadcast. Trucks are routed through high density Hispanic areas only. Markets include: LA, New York, Miami, Houston, Chicago, Dallas, San Antonio, San Francisco, Phoenix, San Diego, and McAllen-Brownsville. CityReach Latino is audited by TAB, setting a new standard in proof of performance for the mobile OOH industry. Vehicles are Audio Enabled. CityReach Latino also offers live product sampling.