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Diversion

Diversion is a travel and lifestyle magazine edited for physicians. Editorial coverage offers an eclectic mix that speaks to the reader as a person with a wide range of interests beyond medicine. Regular features include stories on domestic and foreign travel destinations, discussions of food and wine, columns on cars and sports, guidance on gardening and photography, and information on investments and finance. Respected writers pinpoint quality and value in their areas of expertise. The editorial tone is both authoritative and entertaining, with more than a touch of humor. Medical meetings and conventions are covered in a monthly column. Various contests and interactive departments are included monthly.

Circulation

Category:Consumer Magazines
Delivery:Direct Mail
Paid/Free:Unassigned
Annual:1,536,000
Avg Circ:192,000
Frequency:8 X Year
Buy by:National
Name List Mailing:   Yes
Broadcast Mailing:   No

Demographics

Average Income:$175,093
Average Age:50
Percent Female:29%
B2B
High Household Income, Trade Pubs

Schedule

12/01/2009192,000
11/01/2009192,000
11/01/2009192,000
11/01/2009192,000
11/01/2009192,000
10/01/2009192,000
08/01/2009192,000
07/01/2009192,000
05/01/2009192,000
04/01/2009192,000
03/01/2009192,000
02/01/2009192,000