Miami County, home of the Piqua Daily Call, is one of the fastest growing counties in Ohio, resulting from a combination of internally generated growth and the exodus of residents from central Dayton. The region had been primarily agricultural with some manufacturing, but has transitioned a bedroom community for Dayton. Miami County is considered part of the Dayton metropolitan area. The Piqua City population is approximately 20,738 and is comprised of 8,263 households. Growth has been averaging approximately 2% annually.The Piqua Daily Call is in the Dayton, OH DMA. The Piqua Daily Call offers ROP and insert advertising opportunities in its daily and Sunday circulation. This paper also offers total market coverage (TMC) through a non-subscriber distribution. Echo Media has direct relationships with over 7,500 newspapers providing tremendous local coverage.