The Albuquerque Journal is in the Albuquerque - Santa Fe, NM DMA. Based on 2006 Scarborough Research, nearly 10% of readers made Consumer Electronic purchases of $1000 or more, and 4% plan on subscribing with a Sallelite TV provider within the next year. The Albuquerque Journal offers ROP and insert advertising opportunities in its daily and Sunday circulation. Echo Media has direct relationships with over 7,500 newspapers providing tremendous local coverage.