The Key West Free Press is in the Miami - Fort Lauderdale, FL DMA. The Florida Keys stretch over 220 miles in length, and situated among this chain of islands are The Free Press papers. The Marathon and Big Pine Free Press newspaper serve the middle and lower Keys. Published on Wednesdays, The Marathon and Big Pine Free Press editions are delivered at no charge to Marathon residences, The Citizen subscribers in the Lower Keys' and are distributed through numerous bulk drop and box locations in marathon and the Lower Keys. The Islamorada and Key Largo Free Press editions are targeted to serve the Upper Keys. Published on Wednesdays, The Islamorada and Key Largo Free presses are distributed throughout the upper Keys at numerous bulk drop and box locations. The median age of readers is 45 with an average annual income of $86,775. The Upper Keys claim 9,854 households.