Over 27,000 copies reach over 100,000 readers every week. Noticiero Semanal is the largest circulated Spanish language newspaper in the San Joaquin Valley. It is distributed free of charge in broadsheet format. The Noticiero Semanal is in the Fresno - Visalia, CA DMA. It is a Spanish language publication designed to meet the specific needs of the California Hispanic communities of Tulare County, Kings County, Kern County and Fresno County.The Noticiero Semanal offers ROP and insert advertising opportunities in its daily circulation. Echo Media works directly with a large number of market-specific Spanish language newspapers, as well as national level Spanish language publications.