Every Thursday morning, before sunrise, a team of distributors packs the stands with more than 55,000 copies of alive to over 1600 locations close to where Columbus trendsetters live, work and play. This free, weekly, entertainment magazine is designed so by Thursday at lunch time, the Gen X & Gen Y crowds of th city are flipping through pages, planning their weekend pursuits. It is a tabloid sized magazine is designed to fit under the arm or in the briefcase of the citys young professionals. The Columbus Alive is in the Columbus, OH DMA. It is a free take one newspaper that is VAC audited. The Columbus Alive newspaper covers music, art and culture in Columbus and offers ROP advertising opportunities in its weekly circulation. Echo Media has direct relationships with over 7,500 newspapers providing tremendous local coverage.