The Twin Cities metropolitan area has nearly 180,000 Hispanic residents with an estimated buying power of $3.3 billion. 39% of Minnesota Hispanics are under age 18 60% of Minnesota Hispanics were U.S. born 69% of Minnesota Hispanics are of Mexican origin Median household income: $39,300 Average household size: 3.5 people There are a number of unique media properties that target the Hispanic residents of Minnesota. One of these is La Voz Latina. 82.6% of Hispanic households in Minneapolis-St. Paul, MN pick up La Voz Latina regularly, while 69.4% read La Voz Latina regularly*. For information on La Voz Latina or other Hispanic-targeted programs in the Minneapolis-St. Paul DMA, contact your Echo Media sales rep, or search by DMA on the newspaper pages of www.Echo-Latino.com.