The Hartford Courant offers advertisers the opportunity to reach the newspaper's subscribers directly at home in the Harford/ New Haven, CT DMA. Advertiser's pre-printed inserts ride along with invoices that are either mailed or delivered to newspaper subscribers throughout the month. By reaching consumers in their homes, and with the implied endorsement of an important bill, advertisers are insured a high opening rate. On average, 72,000 invoices are mailed out each month to the newspaper's subscribers with an average total of 864,000 bills going out each year.