The Gainesville Guardian reaches East Gainesville and African-American consumers. Written especially for the residents of East Gainesville and the African-American community, the Gainesville Guardian is a weekly newspaper that provides an independent voice for this culturally diverse market.The Gainesville Guardian gives readers two full sections of East Gainesville news coverage and editorial including¦Opportunity - seminars, scholarships, job and career opportunities; Opinions - Letters to the Editors, guest columns including Bill Maxwell; Spirituality - religious news and features, "Amen Corner," minister's column; Community Update - covering civic organizations, meetings events and activities; Out and About - photos and "The Guardian Gadfly" social column; Diversions - including Curtis and Boondocks comics; Special Issues - Black History Month in February, "Gainesville Promise" High School Grads in May, Celebration of Diversity in July and Heritage Gift Guide in November; Business - "The Gold Club" features local businesses, Diversity Check Up and Movin' Up Briefs.Quality editorial content, receptive readership and targeted distribution make the Gainesville Guardian a great value for advertisers. Advertising options include display ads, targeted inserts and classifieds.The Gainesville Guardian is distributed on Thursdays to 4,000 households and 6,000 single copy locations throughout zip codes 32601, 32609 and 32641 in Gainesville, Florida. Total distribution is 10,000 copies.The Gainesville Guardian is in the Gainesville, FL DMA. The Gainesville Guardian, written especially for the residents of East Gainesville and the African American community, offers ROP and insert advertising opportunities in its weekly circulation. Echo Media has direct relationships with over 7,500 newspapers providing tremendous local coverage.