Inserts are included along with the billing invoices that are sent to members of the Sandvik Publishing/Early Moments Book Clubs. These well-known book clubs include Dr. Seuss and His Friends, Disney’s Wonderful World of Reading®, Elmo’s Learning Adventures, and Baby Einstein Playful Discoveries®.

Sandvik Publishing’s mission is “Enriching Young Minds.” The company was founded in Norway in 1965 by a new father who was looking for advice in raising his newborn baby. Since then, Sandvik Publishing has grown into a major publisher of children’s book clubs in Norway and throughout Western Europe. Now, with such well known brands as Dr. Seuss, Disney, and Sesame Street, Early Moments is the United States’ largest operator of children’s book clubs, offering programs for children from birth to age 6.