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Valassis - Newspaper Polybag Program

Break through the media clutter with full-color polybags that surround home-subscriber newspapers, and pre-empt the front page with your advertisement. Opportunities are available to advertise with the Newspouch, Brand Bag and Brand Bag Plus.The Newspouch is a polybag that includes a heat-sealed pouch containing a product sample or brochure.The Brand Bag is a full-color "billboard" polybag that surrounds home subscriber newspapers. A large image area showcases the creative.The Brand Bag Plus enhances the Brand Bag by adding a perforated space on the end of the polybag that drives consumer sales via a coupon, sweepstakes offer or other promotional event.

Circulation

Category:Alternative Media
Delivery:Carrier Delivered
Paid/Free:Unassigned
Annual:3,267,836,000
Avg Circ:62,843,000
Frequency:52 X Year
Buy by:Zip, DMA, State, National
Name List Mailing:   No
Broadcast Mailing:   No

Demographics

Schedule

12/28/200962,843,000
12/21/200962,843,000
12/14/200962,843,000
12/07/200962,843,000
11/30/200962,843,000
11/23/200962,843,000
11/16/200962,843,000
11/09/200962,843,000
11/02/200962,843,000
10/26/200962,843,000
10/19/200962,843,000
10/12/200962,843,000
10/05/200962,843,000
09/28/200962,843,000
09/21/200962,843,000
09/14/200962,843,000
09/07/200962,843,000
08/31/200962,843,000
08/24/200962,843,000
08/17/200962,843,000
08/10/200962,843,000
08/03/200962,843,000
07/27/200962,843,000
07/20/200962,843,000
07/13/200962,843,000
07/06/200962,843,000
06/29/200962,843,000
06/22/200962,843,000
06/15/200962,843,000
06/08/200962,843,000
06/01/200962,843,000
05/25/200962,843,000
05/18/200962,843,000
05/11/200962,843,000
05/04/200962,843,000
04/27/200962,843,000
04/20/200962,843,000
04/13/200962,843,000
04/06/200962,843,000
03/30/200962,843,000
03/23/200962,843,000
03/16/200962,843,000
03/09/200962,843,000
03/02/200962,843,000
02/24/200962,843,000
02/17/200962,843,000
02/10/200962,843,000
02/03/200962,843,000
01/27/200962,843,000
01/20/200962,843,000
01/13/200962,843,000