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Go 60! Card Deck

Go60! (formerly New Maturity) offers direct mail and online marketing to mail and Internet-responsive age-60+ consumers throughout the U.S. Go60 card deck advertisers are also featured online at Go60.us, where mail recipients and online age 60+ consumers may respond to the offers that appear in each mailing. Go60! mails five times per year.

Circulation

Category:Card Decks
Delivery:Direct Mail
Paid/Free:Unassigned
Annual:7,000,000
Avg Circ:1,400,000
Frequency:5 X Year
Buy by:State, National
Name List Mailing:   Yes
Broadcast Mailing:   No

Demographics

Average Income:$30,000
Average Age:64 - 82
Homeowners, Metro Households, Senior
Low Household Income

Schedule

10/13/20161,400,000
08/03/20161,400,000
05/27/20161,400,000
03/18/20161,400,000
01/04/20161,400,000

State Coverage

AL, AR, AZ, CA, CO, CT, DC, DE, FL, GA, IA, ID, IL, IN, KS, KY, LA, MA, MD, ME, MI, MN, MO, MS, MT, NC, ND, NE, NH, NJ, NM, NV, NY, OH, OK, OR, PA, RI, SC, SD, TN, TX, UT, VA, VT, WA, WI, WV, WY