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Horse Tips 10/20/2009
Horse & Rider, Dressage Today, Trail Rider, Paint Horse Journal and Practical Horseman all target equine enthusiasts. These readers participate in competitions, breeding and trail riding. Their female readers have income upward of $90,000 per year and are willing to spend it on supplements and other enhancements to get the most out of their time riding. These magazines are part of the Sports niche at Echo Media. Echo Media has access to a large number of low-profile magazines that most advertisers are unaware of. Below are a few other options in this niche category. American Quarter Horse Journal Western Horseman Blood-Horse Magazine
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