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Reach Hispanic Households with Dish Network Billing Statements 01/07/2004
Dish Network Satellite TV (Echostar) Subscriber Billing Statements now has 290,000 monthly circulation that is mailed exclusively to Hispanic households. These households have self-selected themselves as Hispanic and receive their bill in Spanish. Inserts from third-party advertisers ride along with the billing invoices and are mailed directly to customers. Marketers can reach over nine million households every month by advertising in the non-Hispanic Dish Network Billing Statements. 82% of recipients are homeowners and over 42% have children under the age of 18. Statements are mailed via first class, and there are limited advertising slots available in each envelope, thereby increasing its value.
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