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Onion, The

The Onion is a national publication and website that offers award winning news and views that readers can't get anywhere else. Every week, The Onion's attention grabbing headlines and photojournalism paint a unique picture of the world. More than 3 million people read The Onion each week, online and print, making it one of the most popular news organizations in its class. Many more listen to Onion Radio News coast to coast. Circulation by market: Austin 50,000, Chicago 85,000, Denver/Boulder 55,000, Los Angeles 50,000, Madison 50,000, Milwaukee 45,000, Minneapolis 55,000, New York 85,000, San Francisco 60,000, Washington D.C 85,000, National Subscription 10,000. Onion readers are: YOUNG AND WEALTHY18% are age 18-34 with income $100,000+LIKE TO EAT, DRINK, AND PARTY24% ate at a sit-down restaurant 4+ times in the past two weeks62% go out to bars/clubs frequently10% drank beer 6+ times in the past two weeks25% drank wine 3+ times in the past two weeksSEE MOVIES, LIVE MUSIC, AND THEATRE53% attended the theatre/symphony in the past year54% attended a movie theater in the past month44% attended rock concerts in the past yearARE TECH SAVY41% plan to buy a new computer/hardware this year48% shopped at a major consumer electronics store in the past 6 months74% made an online purchase in the past yearSTAY IN SHAPE40% exercised 12+ times at a health club in the past yearBUY CDs, DVDs, AND BOOKS45% bought CDs or DVDs in the past month56% purchased 12+ books from a bookstore in the past yearCONTINUE TO LEARN34% plan to take college-level courses in the next year

Circulation

Category:Newspapers
Delivery:Racks
Paid/Free:Free
Sunday:0
Daily:630,000
Frequency:Unassigned
Buy by:DMA, State, National
Name List Mailing:   No
Broadcast Mailing:   No

Demographics

Average Age:21 - 34
Percent Female:40%
Alternative Newspapers, Commuter / Take-Ones

Day of Delivery

Sunday:No
Monday:No
Tuesday:No
Wednesday:No
Thursday:Yes
Friday:No
Saturday:No